As an event organizer in Dubai, what aspects should you focus on during the planning phase of an event? Here are a few tips. Make sure to maintain a network, and stay in touch with vendors, venues, colleagues, and former clients. Networking will help you build a great team quickly. If possible, run through the event many times before the actual date. Dress rehearsals will help you identify any potential problems in advance.
Marketing:
When planning and organizing an event, there are many marketing aspects to focus on. First, consider what your audience is interested in. How does this audience feel about the event? How are they feeling about the different elements of the event? What is their experience like? Do they have fun? If they don’t, they’ll quickly switch off. Second, focus on other stakeholders, including sponsors, event partners, exhibitors, and other revenue-generating activities.
Media relations:
There are several aspects of media relations that event organizers should focus on during their events. First, they must identify the key media contacts for the event. By calling the major media outlets in advance, they can determine how to best reach them. Business and economic reporters should also be reached because they can provide excellent coverage of an event’s economic impact. In addition, event planners must be sure to update social media sites with the latest updates on the event.
Venue selection:
In addition to finding the right location, one of the most important aspects of organizing an event is venue selection. Whether a large, industrial space is the perfect choice for your upcoming event or a more intimate setting, you must choose a venue that will match your branding. Here are some tips to help you make the right choice. Read on to learn more about the importance of venue selection.
Content schedule:
You should create a content schedule before the event so you will know how much time to devote to each session. The content of the event can include slideshows, live entertainment, and guest speakers. Make sure to include some time for questions and answers. Generally, the format of the event is based on the objectives of the event. It can be very beneficial to have a speaker cover most of the time, but have breaks in between so that attendees can relax. The streamlined event should work on a focus-relax-focus strategy.